Funky Vibrant Fashion

The Fashion Gone Rogue 'Pattern Play' Editorial Stars Olga Butkiewicz

The Fashion Gone Rogue 'Pattern Play' online editorial is vibrantly funky and eclectically edgy. As its title suggests, it focuses on a play with patterns. From stripes and florals to leopard and paisley prints, the photoshoot is chock full of color, textures and more.

Shot by Craig Salmon, a photographer based in New York, the Fashion Gone Rogue 'Pattern Play' online editorial stars model Olga Butkiewicz. The black-haired beauty was outfitted by stylist Katelyn Mooney, who pulled pieces from the racks of such labels as Peter Som, Carven, BCBG Max Azria and Isabel Marant. The wardrobe of colorful patterns were complemented with a blunt black wig-like coif by hair stylist Leonardo Manetti and luminous skin by makeup artist John McKay. Overall, the looks are fun and playful, perfect for the upcoming spring season.

Pattern Mixing
Creating eclectic and fun looks by mixing various patterns and prints together.
Vibrant Colors
Incorporating bold and bright colors into fashion designs to create youthful and lively styles.
Textured Fabrics
Using textured fabrics, like lace and embroidery, to enhance the uniqueness and character of clothing designs.

Where This Applies

Fashion
Exploring how fashion brands and designers can create unique, bold, and playful designs using pattern mixing, vibrant colors, and textured fabrics.
Beauty
Developing new beauty products and techniques that emphasize luminous skin and versatile hair looks, like wig-like coifs.
Photography
Experimenting with vibrant, multi-patterned photography styles to showcase fashion and beauty products in new and exciting ways.
SCORE
5.3 out of 10
GENDER
10% Men90% Women
MARKETTop markets: North America
GENERATION
  • Gen Z
  • Gen Alpha
  • Gen X
  • Millennial (primary audience)
POPULARITY
Popularity 81%
Activity 69%
Freshness 8%

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