The Mara Hoffman Resort 2013 collection explodes to life with bold graphic patterns and blown up backgrounds for its promo shots.
Mara Hoffman is a New York-based designer with a punchy contemporary aesthetic. She creates a wide range of merchandise from ready-to-wear apparel to shoes. Her swimwear for 2013 is outstanding and makes a splash. The sexy and colorful line-up features bikinis, one-pieces and cut-out monokinis with vibrant and kaleidoscopic patterns. The entire collection can be worn with a beach cover-up on top or throw on some denim cut-offs and you have an outfit for after the beach. Highlights of the chic series include a braided one-piece in an electric casino print with removable halter straps.
The Mara Hoffman Resort 2013 collection is fierce, fun and made in the USA.
What Makes This Trend Stand Out
- Graphic Patterns
- Disruptive innovation opportunity: Develop a technology or software that can create customizable graphic patterns for clothing and accessories.
- Colorful Swimwear
- Disruptive innovation opportunity: Create sustainable swimwear made from recycled materials that still offers vibrant colors and patterns.
- Versatile Beachwear
- Disruptive innovation opportunity: Design convertible beachwear that can transform from swimsuits to stylish outfits for post-beach activities.
Sectors Adopting This
- Fashion
- Disruptive innovation opportunity: Experiment with 3D printing technology to create unique and customizable fashion pieces, including swimwear.
- Textile
- Disruptive innovation opportunity: Develop eco-friendly dyeing techniques that reduce water consumption and chemical waste in textile manufacturing.
- Apparel
- Disruptive innovation opportunity: Combine fashion with smart textile technology to create swimwear that monitors UV exposure and provides sun protection.
