The Grey Magazine Allegro Moderato editorial displays a blue-haired Soo Joo. The model amasses her ability to portray chic fashion with the unusual coif, seen in the almost gray hair accents that are interspersed with the colorful notes.
Stylist Moreno Galata added further elements of funk to the sapphire shoot. Heavy drooping overcoats hung loosely over Joo's body which was also dressed in short gilded skirts, billowing 1970s flare pants and elbow-length shawls. Photographer Caitlin Cronenberg's work was equally indispensable as she captured Joo's hairdo and a host of eye-catching ensembles amid barren walls, gritty metropolitan spaces and concrete floors.
Together this Grey Magazine team made the case for technicolor dos. Though the look may be daring, the light tones that they have used here are quite approachable.
Key Themes Behind This Trend
- Blue-haired Fashion
- There is an opportunity for brands to create innovative fashion products and accessories that cater to the growing trend of blue-haired individuals.
- Draping Overcoats
- Designers can explore unique and avant-garde designs in overcoats that feature heavy draping, adding a touch of funk to traditional outerwear.
- Gritty Fashion Photography
- There is potential for photographers and fashion magazines to experiment with capturing eye-catching fashion ensembles in gritty and unconventional urban settings.
Where This Applies
- Fashion
- The fashion industry can capitalize on the blue-haired trend by introducing a wide range of blue hair products, including wigs, hair dyes, and accessories.
- Outerwear
- The outerwear industry can embrace draping overcoats, creating bold and statement-making designs that cater to unique and fashion-forward consumers.
- Photography
- Photography studios and fashion magazines can explore new approaches to fashion photography, incorporating gritty urban spaces and unconventional backdrops to create visually striking editorials.
