The Club Monaco S/S 2013 lookbook showcases the label's sleek and preppy apparel by taking it to the streets.
The conservative get-ups are seen strolling through the streets, propped on models standing at street corners and gliding across a series of urban landscapes. The 2013 collection is full of leather, classy silk button-ups and stunning patterns. The street walking also shows off the brand's extensive line of accessories from scarves to bags. Club Monaco offers its own label's merchandise, as well as selling other designer's products at select stores.
The serene lookbook takes you on an exquisite journey and makes the clothes seem appropriate for contemporary living. The Club Monaco S/S 2013 collection is paired perfectly for a street-chic series of photographs.
Why This Trend Is Growing
- Street-chic Fashion
- Opportunity to disrupt fast-fashion by incorporating classic, sleek and preppy apparel for contemporary street style.
- Urban Landscape Lookbooks
- Opportunity to provide a unique and creative way to showcase apparel by strategically featuring items in various street-settings.
- Brand Accessory Lines
- Opportunity for fashion brands to showcase and promote their accessory lines through creative lookbooks in various urban landscapes.
Industries Being Reshaped
- Fashion Retail
- Integrating street-chic fashion into collections and providing creative urban landscape lookbooks could bring in more business for fashion retailers.
- Photography
- The trend of showcasing apparel in unique and creative urban locations could provide opportunities for photographers to showcase their skills and expand their client base.
- Accessories Manufacturing
- Fashion accessory manufacturers can promote their products through brand partnerships and incorporating accessory lines into creative lookbooks of various styles.
