Boardless Fabric Flatteners

The Enfold Iron Makes Pressing your Clothing Less of a Chore

Just the process of setting up to press your clothes can be annoying, adding even greater appeal to a product like the Enfold Iron. Conventional ironing apparatuses are already one-handed and fairly compact, but they require a smooth and suitable surface on which to de-crease your collared shirts.

An innovative alternative is this Quirky design that brings the ironing board and the hot plate into one convenient contraption. It's spring-hinged so that it remains open in its resting position with both panels pushing together when you tighten your grasp. The top is the heated surface and the lower part has a soft layer of nylon to act as a padded base. Simply guide the Enfold Iron over ribbons, ties and necklines and use it as a handy steamer as required.

Combination Appliances
Opportunity for disruptive innovation in creating multi-functional appliances that combine two or more functionalities, like the Enfold Iron.
Convenience in Household Chores
Opportunity for disruptive innovation in developing products that streamline and simplify the process of everyday household tasks, like the Enfold Iron.
Compact and Portable Solutions
Opportunity for disruptive innovation in designing compact and portable solutions for common household appliances, like the Enfold Iron.

Sectors Adopting This

Household Appliances
Opportunity for disruptive innovation in the household appliances industry by creating innovative and convenient products like the Enfold Iron.
Home Essentials
Opportunity for disruptive innovation in the home essentials industry by developing products that simplify and improve everyday household tasks, like the Enfold Iron.
Fabric Care
Opportunity for disruptive innovation in the fabric care industry by introducing compact and portable solutions for ironing and steaming clothes, like the Enfold Iron.
SCORE
4.9 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America, Europe
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 72%
Activity 66%
Freshness 8%

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