Avant Garde Club Fashion

Sorapol SS13 is Strikingly Unique and Offbeat

Cult Fashion House Sorapol has dressed many famous faces including Nicki Manaj and Azealia Banks, and The Sarapol Euphoria SS13 show makes it obvious why that is.

The show featured incredibly odd garments that were structurally strong, making a huge impact on those who were lucky enough to get a glimpse. With many standout personalities in attendance, the fashion show was as entertaining as it was chic.

Sorapol Euphoria SS13 showcases many of the seasons top trends in a way you haven't seen before, and is experimental fashion straight from the glittery Soho underground scene. The brand has a strong cultural connection, and will likely appeal to those looking to think and dress outside of the box.

Experimental Fashion
Opportunity for designers to push boundaries and create unique and unconventional garments that make a bold statement.
Cultural Connection
Opportunity for brands to tap into specific cultural themes and forge a strong connection with consumers who value diversity and inclusivity.
Entertainment-driven Fashion Shows
Opportunity for fashion houses to create immersive and captivating runway experiences that not only showcase the latest trends but also entertain the audience.

Industries Being Reshaped

Fashion Design
Disruptive innovation opportunity for designers to challenge traditional fashion norms and create avant-garde and boundary-pushing designs.
Cultural Fashion
Disruptive innovation opportunity for brands to explore and embrace cultural themes, incorporating diverse elements into their designs and collections.
Event Production
Disruptive innovation opportunity for event production companies to create immersive fashion show experiences that go beyond traditional runway presentations, incorporating elements of entertainment and interactivity.
SCORE
4.6 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America, Europe
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 52%
Activity 79%
Freshness 8%

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