The Carly Hunter Autumn/Winter 2013 lookbook epitomizes effortless elegance with its sleepwear-inspired aesthetic. Fusing form with function, this comfortably chic collection makes for a perfect transition from day to evening.
Whether worn to work, on a day out shopping or on a fun night out, these sleek and streamlined pyjama resembling garments are a fresh take on a utilitarian aesthetic.
This chic and sophisticated lookbook embraces a less is more style motto. Entitled Escape Into Reality, the Carly Hunter Autumn/Winter 2013 collection shines a light on bold jewel tones that are paired with a palette of creamy neutrals and minimalist black and white combinations. Clean and never complicated, this collection features a slew of multi-fuctional pieces ranging from draw-string pants and silky shirts to playful bloomers and floor-length frocks.
What's Driving This Trend
- Sleepwear-inspired Fashion
- Opportunity for fashion brands to create stylish clothing collections inspired by comfortable sleepwear.
- Utilitarian Aesthetic
- Chance for designers to incorporate utilitarian elements into sleek and streamlined garments for a fresh look.
- Less Is More Style
- Demand for minimalist fashion that embraces simplicity and clean designs.
Who This Affects Most
- Fashion
- Fashion brands can capitalize on the trend of sleepwear-inspired fashion by creating stylish clothing collections.
- Retail
- Retailers can showcase and sell sleepwear-inspired fashion to cater to customers looking for stylish yet comfortable clothing options.
- Textile
- Textile manufacturers can develop fabrics that combine comfort and style for the sleepwear-inspired fashion trend.
