Whimsical Redhead Lookbooks

The Mikhael Kale Spring 2013 Catalog Stars an Enchanting Emily Fox

The Mikhael Kale Spring 2013 lookbook is filled with whimsically moody imagery that beautifully incapsulates the vibe of the collection itself. The regal ensembles are fit for a noble fairy queen who lives in a dark forest. Shot in studio, the darkly textured backdrop allows the light ensembles to stand out while giving them a dramatic edge.

Lensed by photographer Felix Wong, the Mikhael Kale Spring 2013 lookbook stars model Emily Fox. The Canadian beauty's red hair adds a vibrancy to the photoshoot that also works to enchant viewers. Outfitted in a wardrobe with a color palette of rich lavender, ivory, inky black and sky blue, she embraces menswear-inspired tailoring with feminine silhouettes. The looks were finished by beauty artist Grace Lee.

Whimsical Imagery
The use of whimsically moody imagery in lookbooks to create a unique and enchanting vibe for fashion collections.
Dark Forest Fashion
Designing regal ensembles with dark forest motifs for a unique and dramatic visual aesthetic.
Red Hair as a Statement
Using models with red hair to add vibrancy and enchantment to fashion photoshoots.

Industries Being Reshaped

Fashion
Incorporating whimsical and enchanting imagery into fashion lookbooks to create a captivating brand identity.
Photography
Exploring the use of moody textures and dramatic backdrops in photography to enhance the visual impact of fashion shots.
Beauty
Utilizing vibrant and unique hairstyles, such as red hair, to enhance the overall aesthetic of beauty-focused campaigns.
SCORE
5.7 out of 10
GENDER
10% Men90% Women
MARKETTop markets: North America
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 76%
Activity 86%
Freshness 8%

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