Daily Routine Editorials

Terese Pagh for Cosmopolitan is Subtly Sensual

Terese Pagh for Cosmopolitan's September 2012 editorial rocks the urban-chic look while adding a romantic twist with sheer fabrics and ruffles. The updated Disney princess look adds an interesting edge to the fall fashion feature.

The darker, edgier and more visually interesting lookbook is a great way to enter the fall fashion arena. Though Cosmopolitan is not the top of the line for high fashion features (as opposed to Vogue), it offers some awesome looks that are more in keeping with street style and fashion that everyday people could pull off.

The Terese Pagh for Cosmopolitan editorial has some chic, urban looks that are transferable between day and night and give many options of accessorization.

Urban-chic Fashion
Disruptive innovation opportunities include creating urban-chic fashion lines that incorporate sheer fabrics and ruffles for a romantic twist.
Street Style Fashion
Disruptive innovation opportunities lie in developing street style fashion lines that offer edgier and visually interesting looks for everyday people.
Day-to-night Fashion
Developing fashion collections that offer versatile options for day-to-night wear, allowing for easy accessorization, presents disruptive innovation opportunities.

Where This Applies

Fashion
The fashion industry can capitalize on the trend of urban-chic and street style fashion by creating collections that cater to everyday people.
Retail
Retailers can tap into the demand for day-to-night fashion by offering versatile clothing options that provide ease of transition and accessorization.
Accessory
The accessory industry can innovate by designing accessories that complement and enhance urban-chic and street style fashion trends.
SCORE
4.8 out of 10
GENDER
30% Men70% Women
MARKETTop markets: North America, South America, Europe, Asia, Africa
GENERATION
  • Gen Alpha
  • Gen Z (primary audience)
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 72%
Activity 65%
Freshness 8%

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