Many people talk about cooking as though it’s a fun and enjoyable activity, but I think this NES Toaster is the closest anyone will ever get to making food preparation equatable to video gaming. Seen here is a concept rendered by Mathijs Sterrenburg, better known by his deviantART username MyBurningEyes. He previously rendered a 3D model of the classic Nintendo Entertainment System and its controller and decided to fiddle around with his existing work. The NES Toaster is the result.
Some notable features on NES Toaster include dual dust covers that open when users are ready to slot slices of bread into the console, controller ports that act as mechanisms to activate the toaster and the “power” and “reset” buttons that turn the cooking device on and off.
Key Themes Behind This Trend
- Retro-inspired Appliances
- Creating kitchen appliances with a nostalgic twist, like the NES Toaster, offers a disruptive innovation opportunity in the growing market for retro-inspired products.
- Gamification of Everyday Tasks
- Incorporating elements of gaming into cooking devices, such as the NES Toaster, presents a disruptive innovation opportunity to make mundane tasks more engaging and enjoyable.
- Cross-industry Collaboration
- Collaborating with different industries, like the gaming and culinary sectors, can lead to disruptive innovation opportunities for unique and interactive products, as seen with the NES Toaster.
Where This Applies
- Appliances
- The appliance industry can explore disruptive innovation opportunities by creating retro-inspired products, like the NES Toaster, that combine nostalgia with functionality.
- Gaming
- The gaming industry has an opportunity for disruptive innovation by incorporating gaming elements into everyday devices, like the NES Toaster, to create a more immersive experience.
- Culinary
- The culinary industry can explore disruptive innovation by collaborating with other sectors, like gaming, to create new and interactive cooking devices, such as the NES Toaster.
