Innovative Fashion Fixes

Out Ease Struts Strips

Out Ease Struts Strips are one of those totally simple inventions that you could have easily invented yourself, yet probably would never have thought of. They're an accessory everyone should have, whether male or female.

Girls, have you ever worn a pair of backless shoes with a pair of pants and found yourself constantly stepping on the back of your hem? It's an awkward feeling if your heel is left exposed when you had no intention of showing it. Yes your wedges are cute, so are your sling backs and slides, but if they make your jeans misbehave, it just looks ugly. And at the office? Unprofessional.

Guys, I bet you can relate too. If you've ever worn flip-flops and jeans, you've probably experienced the same thing.

By the way, the disposable strips are eco-friendly too. I wouldn't endorse these babies if they harmed the environment. Struts are made of PLA film by Earthfirst which is made of 100% corn!

Now go show those hems who their eco-chic boss is!

Backless Shoes
Innovative fashion fix for backless shoes and pants to prevent hem stepping.
Disposable Strips
Eco-friendly disposable strips to keep hems in place.
Eco-chic Accessories
Growing trend of eco-friendly fashion accessories like Out Ease Struts Strips.

Where This Applies

Fashion
Opportunity for fashion brands to create innovative solutions for fashion mishaps.
Eco-friendly Products
Increasing demand for eco-friendly fashion accessories and clothing options.
Sustainable Materials
Emerging industry of sustainable materials for fashion accessories and clothing.
SCORE
1.3 out of 10
GENDER
30% Men70% Women
MARKETTop markets: North America, Europe
GENERATION
  • Gen Z
  • Gen Alpha
  • Gen X
  • Millennial (primary audience)
POPULARITY
Popularity 22%
Activity 10%
Freshness 8%

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