Candice Swanepoel, the sweet-looking Victoria's Secret model, stars in a new ad campaign for Brian Atwood that is making jaws drop. The Candice Swanepoel Brian Atwood campaign, which features the shoe designer's Winter 2012 collection, offers up a saucy mix of intertwined body parts, not to mention a few bare bums.
In the Candice Swanepoel Brian Atwood campaign video, Swanepoel, with nothing on but a pair of Brian Atwood boots (gives new meaning to the phrase 'shoe porn,' doesn't it?), sits in a control room watching racy videos of others tangled in the throes of passion. The sexy scenes then cut to Swanepoel joining in on the eye-popping makeout party.
The saucy video spot and print ads, which were photographed by Mert & Marcus, have sparked so much controversy that they have even been banned from both Brian Atwood's Madison Avenue store in New York City, as well the city's taxi TV screens.
What Makes This Trend Stand Out
- Controversial Fashion Campaigns
- The controversial Candice Swanepoel Brian Atwood campaign sparks a debate about the boundaries of explicit imagery in the fashion industry.
- Print Advertising Controversies
- The print ads photographed by Mert & Marcus for the Candice Swanepoel Brian Atwood campaign exemplify the ongoing controversy surrounding explicit imagery in advertising.
- Digital Advertising Bans
- The banning of the Candice Swanepoel Brian Atwood campaign from taxi TV screens highlights the need to reassess advertising standards and regulations for digital platforms.
Sectors Adopting This
- Fashion
- The fashion industry can explore new ways of expressing creativity while respecting societal norms and values, following the controversies sparked by the Candice Swanepoel Brian Atwood campaign.
- Advertising
- The advertising industry can embrace innovative and boundary-pushing approaches to captivate audiences while considering the impact on societal sensitivities, as showcased by the controversies surrounding the Candice Swanepoel Brian Atwood campaign.
- Media
- Digital media platforms and traditional media outlets need to navigate the sensitive balance between freedom of expression and responsible content distribution in light of the banning of the Candice Swanepoel Brian Atwood campaign.
