Prismatic Exaggeration Garments

The W Magazine Living Large Editorial was Shot by Mert and Marcus

With exaggerated silhouettes, the W Magazine Living Large Editorial is a show of pumped-up femininity.

Contrasting colors in kaleidoscopic shades make up this artistic fashion story captured by photography duo Mert Alas and Marcus Piggott. Styled with an emphasis on larger-than-life silhouettes, each look is a show of powerful accentuation as dreamed up by Edward Enninful. No texture, shape or shade is left behind as each garment has its moment.

The understated beauty look provides the perfect balance to the bold clothing. Statement pieces are taken to the next level in punches of lime, ruby red and winter white. Living Large features pieces by iconic fashion houses such as Comme des Garçons, Yohji Yamamoto, Marc Jacobs, Alexander McQueen, Moncler Gamme Rouge, Dior, Nina Ricci and Balenciaga by Nicolas Ghesquière.

Exaggerated Silhouettes
Design and manufacture exaggerated silhouettes for unique fashion statements.
Kaleidoscopic Colors
Develop brightly colored and multi-toned textiles to create prismatic fashion designs.
Powerful Accentuation
Introduce new tailoring techniques that accentuate different body parts for edgier fashion styles.

Where This Applies

Fashion
Push the boundaries of conventional fashion design to new extremes.
Textile Manufacturing
Create visually striking textiles that incorporate contrasting colors and geometric shapes.
Tailoring
Develop innovative tailoring techniques that highlight specific areas of the body for dramatic fashion statements.
SCORE
5.2 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America, Europe, Asia
GENERATION
  • Gen Alpha
  • Gen X
  • Gen Z (primary audience)
  • Millennial (primary audience)
POPULARITY
Popularity 86%
Activity 62%
Freshness 8%

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