The Batik Print Shorts by Wren are the perfect addition to any wardrobe, and can be paired with a variety of clothes you already have in your closet.
These patterned shorts are a colorful tie-dyed explosion that come with some very handy drawstrings that allow for a very carefree fit. The shorts are made from 100% cotton and have the added bonus of being made through a fair-trade program in Africa. The program employs women in Africa to hand dye the fabric that is then shipped off to Los Angeles where the rest is constructed.
These Batik Print Shorts are ideal for a day out at the beach, or something a bit more upscale when paired with a nice shirt and blazer.
Why This Trend Is Growing
- African-inspired Fashion
- An affordable collection of fashion with African-inspired prints can be created and marketed to different demographics to boost the fashion industry's growth.
- Fair Trade Clothing
- With a focus on fair labor practices, more companies can incorporate fair trade into their clothing production to contribute to the creation of job opportunities for individuals in underprivileged communities.
- Ethically Sourced Fashion
- A growing trend of customer's preference for ethical and fair trade clothing, companies that offer ethically sourced fashion at fair prices can have a competitive advantage.
Industries Being Reshaped
- Fashion Industry
- The fashion industry can invest in creating more affordable and trendy clothes made from African-inspired and ethically-sourced fabrics to cater to young consumers.
- Textile Industry
- The textile industry can incorporate more ethically-sourced and fair-trade cotton in their fabrics to cater to consumers' preference for sustainable clothing options.
- Retail Industry
- Retailers can partner with companies that offer African-inspired fashion with fair-trade and ethically-sourced fabrics to cater to the growing trend of sustainable and ethical fashion.
