The Spellbound Spring/Summer 2012 'A Long Walk' photoshoot presents a distant and for the most part obscured look at model Pauline Schmiechen. The title references the casual stroll taken by Schmiechen as she weaved throughout Starbucks shops, theaters and passing street cars.
Benjamin Lindenkreuz's camera and skills were essential to A Long Walk. The photographer opted for a far-off approach, displaying stylist Lisa Trautmann's assortment of pea coats, turbans and relaxed native sweaters in an out of focus manner. In this way, Schmiechen's eclectic style and couture apparel are all visible, but are far from the primary focus of the Spellbound snapshots. Instead viewers may find an array of busy cosmopolitan activity, the very platform wherein seasonal fashion statements are most frequently made.
What Makes This Trend Stand Out
- Distant Photoshoots
- The use of far-off approaches in photoshoots presents an opportunity for creative and unique ways of showcasing fashion.
- Obscured Look
- Obscuring fashion in photoshoots may present a disruptive opportunity for brands to change the way they showcase their products.
- Casual Strolls
- Incorporating everyday activities like casual strolls in fashion photoshoots may present an opportunity for brands to connect with viewers on a personal level.
Sectors Adopting This
- Fashion
- Fashion brands can explore using distant photoshoots and obscured looks to showcase their products in unique and creative ways.
- Photography
- Photographers can experiment with using far-off approaches and out of focus shots in their work to create intriguing and captivating visual stories.
- Marketing
- Marketers can leverage the use of everyday activities in fashion campaigns to connect with audiences in a more relatable and personal way.
