Excitement is stirring for the lastest adaption of L. Frank Baum's classical tail with the release of the Oz: The Great and Powerful trailer. Baum's series of books has been quite tricky to adapt with the most renowned one being the 1939 film The Wizard of Oz. Yet, this latest retelling is directed by Sam Raimi and will act as a prequel to the previous film. And, with a star-studded cast led by protagonist James Franco with support from actresses Mila Kunis, Michelle Williams and Rachel Weisz, it is sure to pique the interest of many.
Despite being thought of as a children's book, Baum's actual story is not only filled with fantastical whimsy but also with darker adult undercurrents. And as a director, Raimi seems to be adding a very Alice in Wonderland twist to the film, which shall make for an interesting interpretation.
From the Oz: The Great and Powerful trailer this upcoming 2013 fantasy film is sure to be a blockbuster hit.
Why This Trend Is Growing
- Children's Book Retellings
- Opportunities for retelling and modernizing classic children's books to appeal to both younger and adult audiences.
- Fantasy Genre Adaptations
- Potential for adapting classic works of fantasy into new forms of media, such as film or television shows.
- Dark and Whimsical Storytelling
- Exploration of storytelling that blends darker, more adult elements with fantastical and whimsical ones.
Industries Being Reshaped
- Entertainment
- Opportunities for entertainment companies to retell classic stories and create new adaptations to generate interest and revenue.
- Publishing
- Potential for publishers to release updated editions of classic children's books with new illustrations and interpretations.
- Media Production
- Opportunities for media production companies to adapt classic works of fantasy and create new content that blends darker, more adult themes with fantastical ones.
