Sweet Sticky Spirits

The Stoli Salted Karamel Vodka is Dessert-Inspired

If you have a soft spot for sweets, consider mixing some Stoli Salted Karamel Vodka into your next signature party cocktail. The dessert-inspired liquor is flavored to emulate the salty and sweet taste of this popular treat.

Salted caramel has been integrated into all sorts of desserts ranging from cupcakes to macarons. The smooth, golden brown caramel is highlighted by just the right amount of salt sprinkled over top. The frosted bottle gives this liquor a higher class image compared to the rest of the Stoli offerings. Whether mixed with a classic apple martini or taken straight on the rocks, this sweet liquor is sure to be a crowd pleaser. Anyone else curious to know if this is one shot that can be taken tequila-style -- it is salted after all.

Looking for something sweet to ease the burn? Add a little Stoli Salted Karamel Vodka to your devilish drinks and spicy shooters.

Image Credit: Additional <a target="_blank" rel="nofollow" href="http://www.thespiritsbusiness.com/2012/07/stolis-salted-karamel-claims-to-be-world-first/">spiritsbusiness</a>

Salted Caramel Flavor Trend
Opportunity to create new food and beverage products with a sweet and savory flavor profile.
Dessert-inspired Liquor Trend
Opportunity for liquor companies to develop new product lines for the dessert-inspired beverage market.
Premium Liquor Bottle Design Trend
Opportunity for liquor companies to differentiate their products through unique and visually appealing bottle designs.

Industries Being Reshaped

Food and Beverage Industry
Opportunities to create new products and packaging with a salted caramel flavor profile that appeals to consumers.
Liquor Industry
Opportunities to tap into the dessert-inspired liquor market by creating new product lines with unique flavors and branding.
Packaging Industry
Opportunities to provide unique and visually appealing bottle designs for liquor companies looking to differentiate their products.
SCORE
2.3 out of 10
GENDER
30% Men70% Women
MARKETTop markets: North America, Europe
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 22%
Activity 39%
Freshness 8%

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