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Teenage Tantrum Editorials

The Hailey Clauson for Exit Magazine Spring/Summer 2012 Photoshoot

— July 5, 2012 — Marketing
Shot by photographer Aitken Jolly, the Hailey Clauson for Exit Magazine Spring/Summer 2012 photo shoot is full of youthful charm. The editorial entitled 'Fluorescent Adolescent' plays with the idea of preteen rebellion in a high-fashion manner.

Styled by Sam Ranger, the vivacious Clauson models candy-colored pastel duds and prepster-chic wears. The button-up blouses and menswear blazers add a nostalgic school girl look to this punchy, bright editorial. Clauson plays up the camera with scrunched expressions and discontent stares that remind one of those adolescent hissy fits. Messy, gritty locks and clashing hues are the final touches needed to fuse this photoshoot with some serious badass attitude.

Candy-coated and full of vibrant seasonal trends,the Hailey Clauson for Exit Magazine Spring/Summer 2012 photoshoot captures the essence of adolescent behavior -- tantrums and all.

Trend Themes
1. Youthful Rebellious Fashion - Fashion industry can experiment with incorporating preteen rebellion themes into high-fashion clothing to cater more to the younger generation.
2. Nostalgic School Girl Look - Fashion designers can use the classic school girl look in preppy blouses and menswear blazers to create a sense of nostalgia in their clothing lines.
3. Candy-colored Pastel Duds - Using pastel colors in clothing design helps create a more vibrant, seasonal look in fashion design, especially for the summer season.
Industry Implications
1. Fashion - The fashion industry can find disruptive innovation opportunities by incorporating these youthful trends into their designs and creating a larger audience among younger generations.
2. Photography - Photography studios can cater to playful, rebellious photoshoots with young models, as seen in this Hailey Clauson series.
3. Magazine Publishing - Magazine editors can explore ways of bridging rebellious youth themes with high-fashion photoshoots to more effectively target a younger demographic.
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