Hipster Merit Badges

Lee Meszaros Creates Quirky Patches to Promote Everyday Happenings

Since the recent release of Wes Anderson’s 'Moonrise Kindom,' a craze has started for creating and earning your own personal Hipster Merit Badges for the quirking things that happen in the every day hipster lifestyle.

Lee Meszaros is a Toronto-based online shop owner who creates these adorable Merit Badges for everyday things. There are badges for things such as: ‘tooting your own horn’, ‘quitting cold turkey’, ‘barking up the wrong tree’ and my personal favourite ‘surviving first love’.

All of her Merit Badges can be found on her Etsy page and I predict that this fad will be huge amongst the artsy hipsters or amongst any Wes Anderson film lover.

I for one, will be getting some of these badges to add to my future Halloween costume for later this year.

Hipster Merit Badges
Creating and earning personalized badges for everyday hipster lifestyle experiences.
Quirky Patches
Designing fun and unique patches to promote everyday happenings.
Artsy Hipster Craze
Embracing the fad of artsy hipsters and Wes Anderson film lovers.

Industries Being Reshaped

Online Shops
Opportunity for online retailers to offer a wide range of personalized merit badges and quirky patches.
Fashion and Costume Design
Potential for incorporating hipster merit badges and quirky patches into fashion and costume designs.
Arts and Crafts
Creating demand for DIY enthusiasts to design and make their own hipster merit badges and quirky patches.
SCORE
5.3 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America
GENERATION
  • Gen Alpha
  • Gen X
  • Gen Z (primary audience)
  • Millennial (primary audience)
POPULARITY
Popularity 76%
Activity 74%
Freshness 8%

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