Funky Fluorescent Music Videos

'My Girl's Got a New Haircut' Sums up Contemporary Desire

The 'My Girl's Got a New Haircut' video compiles nearly every contemporary hipster stereotype into one hilarious music video. Sung by Thomas Middleditch, the music video revolves around one man's fascination with his girlfriend's embodiment of cool.

She's got a new haircut, she works at an Internet company and she is totally unaffected by you. These are just a few of the traits that make the subject of this song the perfect companion.

A blend of funky beats, psychedelic visuals and comically absurd imagery makes the music video directed by Ian Pfaff a perfect way to spend two minutes and thirty-seven seconds. Arguably a compilation of viral video material, My Girl's Got a New Haircut is a witty, bizarre and highly entertaining video from some truly talented comedians.

Hipster Music Videos
Creating humorous and tongue in cheek music videos that subvert the traditional concept of music videos.
Funky Visuals
Incorporating psychedelic visuals and comically absurd imagery in music videos to create engaging and entertaining content.
Contemporary Stereotypes
Highlighting contemporary stereotypes such as working in an internet company and being unaffected by others to create humorous and satirical music videos.

Sectors Adopting This

Music
Creating innovative and humorous music videos to increase engagement with the audience and create viral content.
Entertainment
Exploring new forms of humorous and visually engaging content with cutting-edge technology to create innovative entertainment products.
Advertising
Incorporating humor and satire in advertising campaigns to attract and engage young audiences who are increasingly skeptical of traditional advertising methods.
SCORE
6.0 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America, Europe
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 73%
Activity 100%
Freshness 8%

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