'50s Beachwear Editorials

The How to Spend It 'Swell Belle' Photoshoot is Glamorous Vintage

Ultra feminine, the How to Spend It 'Swell Belle' editorial showcases vintage-inspired swimwear just in time for the sweltering summer season. While each outfit tastefully reveals only a bit of skin, at least in relation to much skimpier modern bikinis and one-pieces, there is an innate sexiness to them that will seduce readers of both genders.

The How to Spend It Swell Belle editorial was shot by New York-based Guyanese photographer Kevin Sinclair. It stars model Naty Chabanenko. Playing the perfect pinup girl, the Russian beauty was glamorously styled by Damian Foxe. He pulled pieces from the rack of such labels as Dolce & Gabbana, Tsumori Chisato, Rochas, Prada, Marios Schwab, Chanel and Versace. The '50s beach bombshell look was perfected with red lips by Fumiaki Nakagawa and a slicked coif by Kayla.

Vintage-inspired Swimwear
Opportunity to capitalize on the growing popularity of retro styles with a fresh twist.
Modest Swimwear
Opportunity to provide a stylish alternative to skimpier modern swimwear for consumers who prefer more coverage.
Pinup Girl Aesthetic
Opportunity to create fashion and beauty products that emphasize a glamorous and vintage-inspired look.

Sectors Adopting This

Fashion
Fashion designers can use vintage styles to create fresh, retro-inspired designs that appeal to a wide range of consumers.
Beauty
Beauty brands can create products and tutorials that highlight vintage-inspired beauty looks, such as winged eyeliner and bold lipstick.
Photography
Photographers can specialize in vintage-style shoots, capitalizing on the growing interest in retro aesthetics.
SCORE
6.4 out of 10
GENDER
10% Men90% Women
MARKETTop markets: North America, South America, Europe, Asia, Africa
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 95%
Activity 88%
Freshness 8%

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