The Russh Magazine June-July 2012 editorial is poetically titled, 'I’m Not Afraid of Heights, I’m Afraid of Falling.' To illustrate this concept, model Karlina Caune has been captured lying on the ground in various poses. Interestingly enough, if it wasn't for the subtle fall of the hair or clothing, she could very well be mistaken for standing up. By taking the fearful plunge to the ground, Caune stays strong and sexy.
Captured by London-based photographer Tung Walsh, the Russh Magazine June-July 2012 editorial was styled by Anna Schiffel. She clad the dark-haired Latvian beauty in pieces from the likes of Alexander Wang, Valentino, Maison Martin Margiela and Marc Jacobs. Makeup artist Lotten Holmqvist and hair stylist Halley Brisker perfected the looks.
What Makes This Trend Stand Out
- Dynamic Fashion Photography
- Opportunity for fashion photographers to capture unique and visually striking images by experimenting with unconventional poses and angles.
- Illusionary Styling
- Potential for stylists to create illusions by dressing models in a way that challenges conventional perceptions of standing or lying down.
- Narrative Editorial Concepts
- Chance for editorial teams to tell compelling stories through fashion spreads by incorporating thematic elements and visual metaphors.
Sectors Adopting This
- Fashion Photography
- Disruptive innovation opportunity in the field of fashion photography to push creative boundaries and redefine traditional image composition.
- Fashion Styling
- Opportunity for fashion stylists to explore new approaches that challenge established fashion norms and create thought-provoking visual narratives.
- Fashion Editorial Publishing
- Potential for fashion magazine editors and publishers to curate unique and engaging content that goes beyond showcasing clothing and embraces storytelling.
