80s-Like Beachwear

The Vogue Paris 'Perfect Girl' Editorial Stars a Fit Gisele Bundchen

The predominant theme of the Vogue Paris 'Perfect Girl' cover shoot appears to revolve around the '80s. From bright neon colors to aerobic-like styling, the beach-appropriate outfits may center on the stereotypical fashion of that era, but it does so in a fresh and fun way. Flirty and feminine, top model Gisele Bundchen is a fitness goddess that is still (somehow) down to earth.

The Vogue Paris Perfect Girl cover shoot was lensed by talented photography duo Inez van Lamsweerde and Vinoodh Matadin. Appearing in the June and July 2012 issue of the magazine, the sexy glamazon swimwear was styled by editor-in-chief Emmanuelle Alt. He concentrated on such labels as Versace, Michael Kors, Chanel and Isabel Marant. Tousled summer hair by Christiaan and flawless makeup by Wendy Rowe finished the looks.

80s Revival Fashion
Opportunity for fashion brands to revamp 80s fashion with fresh styling and color palettes for a modern audience.
Athleisure Swimwear
Potential for swimwear brands to incorporate sporty, aerobics-inspired elements into their designs for a unique take on beachwear.
Natural Beauty
Increased demand for natural-looking makeup and hairstyles that accentuate individual beauty and complement fresh summer outfits.

Who This Affects Most

Fashion
Fashion designers can take inspiration from the 80s and incorporate neon colors and sporty elements into their collections for a fresh take on vintage-inspired fashion.
Swimwear
Swimwear brands can experiment with style and design by incorporating athletic elements into their beachwear, catering to consumers seeking a unique, sporty look.
Beauty
Beauty brands can tap into the trend of natural-looking makeup and hairstyles and create products that complement fresh, summery outfits and enhance individual beauty.
SCORE
6.9 out of 10
GENDER
10% Men90% Women
MARKETTop markets: North America, South America, Europe, Asia, Africa
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 100%
Activity 99%
Freshness 8%

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