The May 2012 Harper's Bazaar Korea 'Full Bloom' editorial showcases an array of stems, leaves and flowers. The outdoor garden focus is apparent throughout with floral patterned dresses and blouses, all worn by models Ji Hyun Jeong and Won-Kyung Kim.
The excessively floral looks sported by Jeong and Kim give off a rather dainty vibe. Crowns of petals and ivory caps, all of which were selected by stylist Mirim Lee, echo the very ensembles worn at upper crust high tea events alongside elegant heels and hand bags.
The Full Bloom Haper's Bazaar Korea editorial was executed by photographer Kim Youngjun. The black, white and faded imagery used by Youngjun to capture the graceful production honed in on Kim and Jeongs exquisite features, displaying freckles and plump lips.
Why This Trend Is Growing
- Floral Fashion
- The 'Full Bloom' editorial showcases the trend of incorporating flower motifs into clothing, presenting opportunities for the fashion industry to create unique floral designs.
- Outdoor Garden Focus
- The editorial's emphasis on outdoor gardens inspires industries such as landscape design and gardening to create innovative outdoor spaces that mimic the natural beauty showcased in the photoshoot.
- Exquisite Photography
- The graceful and captivating photography style used in the editorial presents opportunities for the photography industry to experiment with innovative techniques to capture beauty in a unique and imaginative way.
Industries Being Reshaped
- Fashion
- The floral fashion trend showcased in the 'Full Bloom' editorial presents a disruptive innovation opportunity for the fashion industry to create new and enticing designs that incorporate flower motifs.
- Landscape Design
- The focus on outdoor gardens in the editorial provides an opportunity for the landscape design industry to create innovative and stunning outdoor spaces that captivate and mirror the natural beauty of the floral photoshoot.
- Photography
- The unique and captivating photography style used in the editorial opens up opportunities for the photography industry to explore and experiment with new techniques that capture beauty in a fresh and imaginative way.
