The Elisa von Brockdorff 'The Staged World' series teeters between whimsical fantasy and a magical reality with its creative use of colors and ordinary objects.
The Malta-born artist Elisa von Brockdorff knowns her stuff, receiving a Masters Degree in Fine Art from the University for the Creative Arts in Canterbury, England. In each photograph she sets up scenes with mundane, everyday objects. Each object is meant to challenge its placement. Ranging from a cigarette as a spoon in bubble gum pink ice cream to candy-crafted plants, each photograph has the viewer thinking twice about the objects' original use.
The photographs are comedic with the slightest hint of irony. However, any darker symbolism is lightened by the brightly hued set-ups. The playful staged set-ups are the perfect mix of a bold palette and minimalism.
Why This Trend Is Growing
- Whimsical Photography
- Develop new platforms, providers, or technologies that encourage or facilitate the creation and sharing of creative and unconventional photographs.
- Everyday Objects as Art
- Create and market products that reimagines mundane objects as artistic items that can be used for both function and decoration.
- Minimalist Aesthetics
- Develop minimalist art that emphasizes simplicity and the removal of unnecessary elements or concepts.
Industries Being Reshaped
- Art and Photography
- Develop and/or leverage new technologies, platforms, or tools to help artists and photographers create, share, and monetize their work.
- Home Decor and Furniture
- Create and market minimalist and unconventional home decor products that incorporate everyday objects in artistic ways.
- Advertising and Marketing
- Utilize whimsical photography and everyday objects as part of marketing campaigns to create unconventional and memorable advertisements.
