Overtly Expressive Editorials

The Velvet Italy May 2012 Moldovan Photshoot is Highly Mobile

The Velvet Italy May 2012 Diana Moldovan editorial is overtly expressive. The production, which is entitled 'Etno Remix,' displays an array of palpable emotions, showcasing the Romanian model within tired, happy and angry guises.

The Etno Remix editorial was captured by the Takay photography brand. The range of sentiments displayed here have been bolstered by eccentric outfits that actually accommodate movement. Wide-legged baggy pants and feathered scarves follow Moldovan's aggressive path, flinging pieces of string and stitching in the air as she merged into different personas. These well-chosen ensembles were selected by stylist Laura Bianchi who worked with western, tribal and classic office looks. The focus however is not upon the apparel, but rather upon the multitude of contortions assumed by Moldovan.

Expressive Editorials
Opportunity for fashion brands to create highly emotive and memorable campaigns by showcasing a range of emotions through their models.
Mobile Fashion Photography
Photography brands can explore the use of dynamic outfits and settings to capture movement and create visually captivating editorials.
Versatile Styling
Stylists can experiment with combining different fashion styles to create unique and expressive looks that amplify the emotions portrayed by models.

Where This Applies

Fashion
Fashion brands can leverage expressive editorials to connect with consumers on an emotional level and create a memorable brand identity.
Photography
Photography brands specializing in fashion can differentiate themselves by offering innovative and dynamic photo shoots that capture movement and emotion.
Styling
The styling industry has an opportunity to push the boundaries of traditional fashion norms by creating versatile looks that cater to a range of emotions and personas.
SCORE
5.1 out of 10
GENDER
10% Men90% Women
MARKETTop markets: Europe
GENERATION
  • Gen Alpha
  • Gen Z (primary audience)
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 74%
Activity 70%
Freshness 8%

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