Ladylike Nomadic Fashion

The Marie Claire Indonesia 'Tribal Beat' Editorial is Vibrantly Subdued

By meshing a nomadic theme with a ladylike one, the Marie Claire Indonesia 'Tribal Beat' editorial offers a unique take on both. Taming the wild with streamlined silhouettes and demure fits, the elegant ensembles are not what one would expect in a desert setting. It brings civilized clothing into an uncivilized world.

The Marie Claire Indonesia Tribal Beat editorial was shot by Surabaya-born photographer Glenn Prasetya for the magazine's April 2012 issue. Starring model Rayna, there is more reason behind the indigenous title besides the chosen location. The editorial, which was styled by Temmy Rosalina, is rife with clashing prints that befits the tribal theme. The typical vibrant palette has been slightly subdued, however, to make it more appropriate for the overall editorial.

SCORE
5.9 out of 10
GENDER
10% Men90% Women
MARKETTop markets: North America, Europe, Asia
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 87%
Activity 81%
Freshness 8%

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