Wonder Woman-Themed Jewelry

The Piana AW12/13 Virtus Set is Superwoman-esque

Jewelry designer Marina Piana has released her sleek AW12/13 Virtus collection. A highly futuristic set, the Piana pieces exhibit some highly angular polished looks. The most dominant feature of the set is its commandeering vibe, evinced by its mixture of strength with femininity, a combination that has accorded it with a superwoman-themed orientation.

The AW12/13 Virtus selection offers an eclectic assortment of items. In contrast to the typical jewelry anthology featuring an assortment of earrings and neck pieces, Piana has opted for idiosyncratic hand and arm adornments. This focus is one that has yet to be seen among artists, especially in such a bold and chunky manner.

The fierce model showcasing AW12/13 Virtus samples fits in with the robust woman motif. With smokey eye make-up and a stalwart demeanor, she sported the series with pride.

Futuristic Jewelry Designs
Opportunity for designers to incorporate angular and polished looks in their collections for a futuristic aesthetic.
Idiosyncratic Hand and Arm Adornments
Potential to specialize in unique and bold hand and arm jewelry that deviates from the typical earrings and neck pieces.
Superwoman-themed Orientations
Opportunity for designers to create empowering and commanding jewelry pieces that incorporate strength with femininity.

Industries Being Reshaped

Jewelry Design
Innovative designers can incorporate a futuristic aesthetic and unique hand/arm adornments into their collections.
Fashion & Apparel
Fashion brands can leverage the commanding and empowering aspect of superwoman-themed jewelry in their product offerings.
Cosmetics & Beauty
Cosmetics and beauty brands can complement the look and aesthetic of futuristic and superwoman-themed jewelry with bold makeup and a stalwart demeanor.
SCORE
5.7 out of 10
GENDER
10% Men90% Women
MARKETTop markets: Europe
GENERATION
  • Gen Alpha
  • Gen Z (primary audience)
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 76%
Activity 86%
Freshness 8%

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