Starring model Rick Genest, 'Rico The Bull**** Dodger' is the latest fashion film short for Vogue Italia. Cheeky and conceptual, this film, directed by Alex Tacchi features the famed 'Zombie Boy' who shines in a slew of bold menswear styles. With quirky props and dynamic poses, the tattooed model is dressed to impress, wearing a mix of carefree and tailored looks styled Riccardo Linarello.
From distressed denims to sleek suiting, Rick takes on the role of musician, playing a variety of instruments and acting as a one-man band. Whether singing or conducting, the edgy model shines in this striking film.
Edgy and experimental, 'Rico The Bull**** Dodger is infused with humor and energy. As outrageous as its name, this bold and-spirited fashion film celebrates eccentric elegance.
Why This Trend Is Growing
- Fashion Film Shorts
- Opportunity for brands and designers to create innovative and captivating fashion films as a form of content marketing.
- Tattooed Models
- Potential for brands to work with tattooed models to bring a unique and edgy aesthetic to their campaigns and products.
- Mixing Carefree and Tailored Looks
- Possibility for fashion brands to explore the juxtaposition of casual and formal styles for a more versatile and unconventional approach to menswear.
Industries Being Reshaped
- Fashion
- Fashion brands can leverage the trend of fashion film shorts to engage their audience in a visually immersive and memorable way.
- Modeling
- Modeling agencies can promote tattooed models as a distinctive and impactful choice for clients in various industries.
- Music
- Music brands and instruments manufacturers can collaborate with tattooed models to showcase the connection between music and self-expression through body art.
