The Rachel Alexander Grazia Germany editorial shows that there is no better place to set a retro photo shoot than at a roadside motel. In this case, the California desert motel backdrop accentuates the '60s-inspired ensembles beautifully. Complete with teal-colored bricks, flashing lights and old television sets, the setting has transported the model to another era completely.
Lensed by Hamburg-based photographer Leo Krumbacher for the magazine's most recent edition, the Rachel Alexander Grazia Germany editorial was styled by Nino Cerone. The United Kingdom beauty is garbed in a colorful wardrobe filled with form-fitting silhouettes and bold prints from fashion houses such as Dolce & Gabbana, Prada, Christopher Kane and Miu Miu.
The Rachel Alexander Grazia Germany editorial was produced by GlamPR.
Why This Trend Is Growing
- Retro Roadside Motels
- Opportunity for incorporating vintage aesthetics into hospitality design.
- '60s-inspired Fashion
- Opportunity for fashion industry to revive vintage styles with modern twists.
- Editorial Photography
- Opportunity for photographers to experiment with retro themes in editorial shoots.
Industries Being Reshaped
- Hospitality
- Opportunity for roadside motels to use their retro charm as a unique selling point.
- Fashion
- Opportunity for fashion brands to leverage nostalgia and retro styles in their marketing and design.
- Photography
- Opportunity for photographers to specialize in retro-themed editorial shoots or even provide vintage-style shoots for clients.
