Big-Haired '70s Shoots

The Magdalena Frackowia Vogue Russia Editorial is Glamorously Retro

The Magdalena Frackowia Vogue Russia editorial is glamorously retro. The big hair paired with bold prints and vibrant colors largely references the ‘70s. Instead of going down the typical hippie or disco route, this photo shoot embraces the sexy 70s sophisticate.

Shot by Claudia Knoepful and Stefan Indlekofer in a mix of color and black and whtie stills, the Magdalena Frackowia Vogue Russia editorial is set to appear in the magazine’s April 2012 issue. The Polish beauty was garbed by stylist Veronique Didry in billowy and bohemian ensembles with an elegant twist. Didry selected pieces from labels such as Louis Vuitton, Kenzo and Gucci. Hairstylist James Rowe created the lush curls while Christelle Cocquet finished off the looks with flawless makeup.

Retro Fashion
Opportunity for designers to create collections inspired by the glamorous and bold styles of the 70s.
Big Hair Trends
Potential for hair stylists and hair care brands to leverage the popularity of voluminous hairstyles and create innovative products and styles.
Sophisticated Bohemian Style
Chance for fashion brands to incorporate elegant twists into bohemian ensembles, creating a fresh and elevated boho look.

Where This Applies

Fashion
The fashion industry can capitalize on the demand for retro-inspired fashion collections and sophisticated bohemian styles.
Haircare
Haircare industry can take advantage of the big hair trend to develop innovative products and styling techniques to achieve voluminous hairstyles.
Makeup
Makeup brands can create makeup looks that complement the retro fashion trends, offering tutorials and products for achieving flawless vintage-inspired makeup.
SCORE
4.8 out of 10
GENDER
10% Men90% Women
MARKETTop markets: North America, Europe, Asia
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 76%
Activity 61%
Freshness 8%

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