The Boy! You Make My Heart Beat Faster Attitude magazine editorial stars models Arthur Olecki, Hadleigh Oliver and Matt Rodwell. Captured by the lens of fashion photographer Steeve Beckouet, the guys sport a slew of boldly colored selects that set sail for spring.
Embracing bright hues and eclectic prints, the model trio heats up a seaside theme park backdrop, sporting a variety of couture sportswear selects. Both edgy and fashion-forward, this youth-infused editorial dares to challenge traditional fashion ideals.
Outfitted by stylist Frank Strachan, the guys are dressed in the latest spring/summer 2012 menswear looks from luxe labels including Burberry Prorsum, DSquared2, Valentino and Givenchy among others. From bright jumpers to graphically printed tees, the Boy! You Make My Heart Beat Faster Attitude magazine shoot is ready for the warmth of the upcoming season.
Key Themes Behind This Trend
- Bright Hues
- Opportunity for fashion brands to embrace bold and vibrant colors in their summer sportswear collections.
- Eclectic Prints
- Chance for designers to incorporate unconventional and diverse patterns into their couture sportswear designs.
- Youth-infused Editorial
- Brands can target a younger audience by creating edgy and fashion-forward sportswear looks.
Where This Applies
- Fashion
- Fashion brands can capitalize on the trend of bright hues and eclectic prints in their summer sportswear lines.
- Photography
- Opportunity for photographers to experiment with vibrant and bold color palettes in their editorial shoots.
- Magazines
- Publishers can attract a younger demographic by featuring youth-infused editorials with daring and unconventional fashion choices.
