Everyone is hopping on the 'Downton Abbey' train, including the designer behind the Dominic Jones AW12 collection and catalog. Inspired by the British period drama, the lookbook stars one of its main actresses, Jessica Brown Findlay, also known as Sybil Crawley.
The Dominic Jones AW12 collection is romantic, ornate and antique-like with a contemporary edge. The catalog itself is hauntingly beautiful. Findlay and British model Mary Charteris are given a ghostly makeover with pale, powered faces and dark, sunken eyes. The golden jewelry pops out boldly against the white, lacy ensembles in which they are draped. At once delicate and daring, the accessories are statement pieces that would spruce up even the most dazzling dresses.
Jessica Brown Findlay does a fantastic job channeling her old world charm for the Dominic Jones AW12 lookbook.
What's Driving This Trend
- Period Drama-inspired Fashion
- There is an opportunity for fashion designers to create collections based on popular period shows and movies with unique and intricate accessory pieces.
- Hauntingly Beautiful Imagery
- There is potential for photographers and marketers to use ethereal and captivating imagery to showcase new products and create a memorable and touching visual brand.
- Antique-like Jewelry
- There is room for jewelry makers to create collections that incorporate antique-like designs with modern elements that allow individuals to sport unique, statement jewelry pieces.
Who This Affects Most
- Fashion
- Fashion designers can create period-drama inspired collections, and incorporate antique-like bulky jewelry pieces to add an interesting dimension to their collections, enabling fashion enthusiasts to appreciate unique, versatile pieces.
- Photography
- Companies can create ethereal and captivating imagery in the marketing and product promotion activities of their products to make a statement and create a memorable visual brand.
- Jewelry Making
- Jewelry makers have an opportunity to create unique designs by incorporating antique designs with modern modifications that allow for wearable and statement jewelry pieces to spruce up even the most basic of outfits.
