Bad Cop Editorials

Brett Lloyd Shoots to Kill with His Latest Work

Photographer Brett Lloyd teams up with stylist John McCarty to bring you this new fashion editorial from Issue five of RE-BEL ISSUE magazine. The photo series stars models of many hats, literally, posing in some of this year’s most desired designer pieces, suited separates and outerwear.

The images seem to have a bad cop, good cop theme, and present their male models in some seductive but subversive poses. A shot of a young man wearing a blue puffer coat, and what looks like police riot gear, while lying on the ground and staring back at the camera suggestively is only one such example. In another capture, a man wearing a hat that more traditionally resembles police head wear can be seen standing in an empty room while leaning on a used mattress up against a wall. These images from Brett Lloyd definitely give this curated selection of fashions a story. The only question is, are you feeling naughty enough to make it your own?

Subversive Fashion
Opportunity for brands to incorporate provocative and unconventional elements into their designs.
Narrative Photography
Chance for photographers to create visually captivating stories through their editorial work.
Role Reversal Imagery
Potential for artists to challenge traditional gender roles by portraying men in unexpected and contradictory ways.

Where This Applies

Fashion
Disruptive innovation opportunities in the fashion industry can include creating boundary-pushing designs that challenge societal norms.
Photography
Innovative photographers can explore new storytelling techniques and push the boundaries of visual narratives.
Art
Opportunities for artists to use their work to provoke thought and challenge established norms and stereotypes.
SCORE
2.2 out of 10
GENDER
90% Men10% Women
MARKETTop markets: North America, Europe, Asia
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 40%
Activity 19%
Freshness 8%

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