There are a couple of problems with chocolate bars. The first inconvenience is that they can't be unwrapped fast enough, and the second is that they're too easy to eat in their entirety. Quite admirably, ShareWithMe Chocolate packaging manages to resolve both of these issues.
With reference to accessibility, Stellan Rexmark wrapped this scrumptious cocoa confectionery in the usual aluminum foil and a protective sheath of white card paper. His system differs in its incorporation of a perforated line directly down the middle. A bit of pressure on both ends of the thin box causes the snack to split open along the dash.
Once you're in ShareWithMe Chocolate packaging, you have a clear pair of separate portions. The product may then be easier to divide with a friend, or else you may be more inclined to put half in the fridge for later.
What Makes This Trend Stand Out
- Easy-split Packaging
- Disruptive innovation opportunity: Develop easy-split packaging for other food items, like snacks and baked goods, to make sharing and portion control more convenient.
- Quick-access Packaging
- Disruptive innovation opportunity: Design quick-access packaging for other consumer goods, like personal care items and electronics, to improve user experience and convenience.
- Sustainable Packaging
- Disruptive innovation opportunity: Create sustainable packaging options with perforated lines or other innovative features to reduce waste and improve recyclability of packaging materials.
Sectors Adopting This
- Food & Beverage
- Disruptive innovation opportunity: Explore new packaging options to improve customer experience and convenience, like perforated lines that allow for sharing or easily resealable containers.
- Consumer Goods
- Disruptive innovation opportunity: Develop new types of packaging to enhance user experience and convenience, like quick-access packaging that allows for easy access to the product inside.
- Sustainability
- Disruptive innovation opportunity: Innovate new types of packaging that are more sustainable, such as easy-to-recycle options that reduce waste and have eco-friendly perforated lines.
