Persol sunglasses has released a fun and vibrant animated commercial called 'A Year of Sun With Mr. Persol' for its U.K audience. The upbeat and sunshiny commercial features 'Mr. Persol,' a man who leads a very leisurely life.
In the 'A Year of Sun With Mr. Persol' commercial, Mr. Persol is accompanied by his cute little dog and travels the globe from San Francisco to Italy. He does everything from drive across the Golden Gate Bridge to play tennis with a hot woman. The commercial ends with Persol's tagline, "Between You and the Sun."
Created by Winkreative, this Persol ad has done a fantastic job of appealing to consumer desire for "la dolce vita," and with most of us experiencing the dead of winter, its sun-filled scenes are also very welcome.
What's Driving This Trend
- Animated Advertising
- The use of animated characters or graphics in advertisements can appeal to consumers and provide a unique and engaging marketing opportunity.
- Leisurely Lifestyle
- Promoting a relaxed and carefree lifestyle in advertising can resonate with consumers who desire escape and leisure.
- Global Travel
- Travel-focused advertisements can inspire consumers to explore new destinations and create a desire for adventure.
Who This Affects Most
- Eyewear
- The eyewear industry can utilize animated advertising and promote a leisurely lifestyle to attract consumers to their products.
- Travel
- The travel industry can create travel-focused advertisements that feature global destinations and encourage consumers to plan their next adventure.
- Fashion
- The fashion industry can incorporate animated advertising and leisurely lifestyle themes to promote their clothing and accessories as desirable for a carefree and fun lifestyle.
