The food company the SLOW FAST FOOD enlisted the help of the German studio Korefe to design its containers. With a clever title and a series of products that support healthy eating habits, the company needed packaging that attractively reflected both aspects of the company.
Therefore, in order to display the freshness and deliciousness of the veggies, Korefe kept the glass containers bare so that the colorful vegetables could show. This idea of minimalism works perfectly for this type of food, as the most important thing is to communicate to viewers what characterizes these veggies the most: they are healthy and ready to be eaten.
The Slow Fast Food glass pots by Korefe are tempting and definitely provide food for thought.
What's Driving This Trend
- Minimalist Packaging
- Companies can use minimalist packaging, like the bare glass containers used by Korefe, to showcase the most important aspect of their products.
- Transparent Packaging
- Using transparent packaging can help companies display the freshness and quality of their products, as seen with the glass pots used by the Slow Fast Food.
- Healthy Eating Habits
- As more consumers prioritize healthy eating habits, there is an opportunity for companies to offer and promote healthy food options, like those provided by the Slow Fast Food.
Who This Affects Most
- Food Packaging
- Innovative food packaging solutions, like the minimalist and transparent containers used by Korefe and the Slow Fast Food, can disrupt the food packaging industry.
- Healthy Food Industry
- With the increasing demand for healthy food options, companies that provide and promote healthy food products, like the Slow Fast Food, can disrupt the traditional fast food industry.
- Sustainable Packaging Industry
- Companies can disrupt the sustainable packaging industry by providing minimalist and transparent packaging solutions, using materials that are eco-friendly and showcase the freshness and quality of the products like the glass containers used by the Slow Fast Food.
