Sultry Sports-Playing Supermodels

The Candice Swanepoel Harper's Bazaar Shoot is Athletic &

The Victoria's Secret Angels are really branching out and making a name for themselves in the high fashion world, and the Candice Swanepoel Harper’s Bazaar photo shoot solidifies the blond bombshell's status as a world famous supermodel.

Gone are the days that Ms. Swanepoel is referred to simply as a lingerie model. It seems that the buxom blond really can do it all. Lensed by world famous photographer Terry Richardson for the February 2012 issue of Harper's Bazaar US and styled by Brana Wolf, Swanepoel dons athletic wear from some of the top designers in the world, such as Calvin Klein, MaxMara, Hermes, Gucci, Lanvin and many others.

Sports-fashion Fusion
Opportunity for fashion brands to collaborate with sports brands and create athletic wear that embodies high fashion.
Supermodel Brand Expansion
Supermodels leveraging their fame and influence to venture into different industries and establish themselves as multi-talented entrepreneurs.
High Fashion Athletic Editorials
Editorials featuring supermodels in athletic wear blur the lines between fashion and sports, offering creative inspiration for designers and photographers.

Sectors Adopting This

Fashion
The fashion industry can explore collaborations with sports brands to create stylish athletic wear that appeals to a broader audience.
Sports
Sports brands can capitalize on the popularity of supermodels by collaborating with them to design and promote sports-related products.
Photography
Photographers can experiment with the concept of combining high fashion and sports to create visually striking editorials and campaigns.
SCORE
5.8 out of 10
GENDER
10% Men90% Women
MARKETTop markets: North America, Europe, Asia
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 93%
Activity 74%
Freshness 8%

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