Sonogram-Inspired Bars

Glenmorangie's SoundForm FLUID has a Poetic Aesthetic

The SoundForm FLUID bar is a dynamic design that would be perfect for hip clubs, lounges and contemporary homes. The overall shape may be inspired by audio recordings created by the pouring of liquid into a crystal glass, but as the designer puts it, the SoundForm FLUID bar was "conceived as a concrete visualization capturing a moment in time and preserving an anticipation of pleasure."

The SoundForm FLUID bar was designed by Philip Michael Wolfson for whisky brand Glenmorangie. Featuring an unusual, yet stunning sculpture-like shape, it looks more like a piece of art than a piece of furniture. Nevertheless, its complex series of curves add a poetic aesthetic that captures the luxurious essence of pouring a refreshing glass of liquor as well as the activity of enjoying company in a relaxed environment.

Dynamic Design
Opportunities for disruptive innovation in creating visually stunning and functional designs for bars, lounges, and contemporary homes.
Sculpture-like Shape
Opportunities for disruptive innovation in combining art and furniture to create unique and visually captivating pieces.
Poetic Aesthetic
Opportunities for disruptive innovation in incorporating elements of poetry and emotion into design to create a luxurious and immersive experience.

Who This Affects Most

Hospitality
Opportunities for disruptive innovation in creating innovative and visually striking bars and lounges within the hospitality industry.
Furniture
Opportunities for disruptive innovation in designing unique and artistic furniture pieces that go beyond mere functionality.
Home Decor
Opportunities for disruptive innovation in creating visually captivating and luxurious home decor items that add a touch of elegance to any space.
SCORE
3.0 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 46%
Activity 36%
Freshness 8%

Solutions for innovators working at the edge of change. We help transform emerging ideas into practical, durable solutions by combining strategic thinking, creative exploration, and hands-on execution.

Trends © 2026 Trend Hunter Inc. All Rights Reserved.
LinkedIn Instagram X