Metaphorical Measuring Tools

Solveigarson's 'I Could Eat a Horse' Pasta Holder is Hilarious

The well-known expression "I Could Eat a Horse," has taken on a whole new meaning for the spaghetti measuring tool that has been aptly named after that metaphor. Making the process of boiling pasta noodles more fun and accurate, the measuring tool doles out different portions in a unique way.

Created by Iceland-based designer Stefan Petur Solveigarson, the I Could Eat a Horse spaghetti measuring tool features four different cutouts: a child, a man, a woman and, of course, a horse. Depending on how hungry a person is or the number of people eating at one time, this kitchen necessity measures out the right portion playfully. This tool is perfect for the hipster or cook with a sense of humor.

Playful Portion Control
Opportunity for creating innovative portion control tools that make cooking more fun and accurate.
Novel Kitchen Accessories
Potential for introducing unique and humorous kitchen tools to enhance the cooking experience.
Quirky Culinary Gadgets
Demand for unconventional cooking gadgets that cater to individuals with a sense of humor.

Who This Affects Most

Kitchenware
Kitchenware industry can explore designing and manufacturing playful portion control tools.
Gifts & Novelties
Opportunity for the gifts and novelties industry to offer unique and humorous kitchen accessories.
Cooking Appliances
Cooking appliance manufacturers can tap into the market of quirky culinary gadgets.
SCORE
3.0 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America
GENERATION
  • Gen Alpha
  • Gen Z (primary audience)
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 15%
Activity 66%
Freshness 8%

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