Drenched Demonic Editorials

Lukasz Zietek Makes Ola Koska Stunningly Scary for K Mag

When an editorial is called 'Devil May Cry,' you know it's probably going to be more than a little creepy. This spread by Lukasz Zietek for K Mag is just that. It features model Ola Koska looking scarily demonic as she models with drenched locks and dark, sobering pieces.

Appearing in K Mag's issue #35, the Devil May Cry editorial was styled by Maciej Spadlo, who dressed Koska in elegant yet eerie fashions, including a high-necked translucent black dress by Bohoboco, a beaded veil and a chic black feathered shawl. Koska also sports a deep V-necked sweater by Plich that is perfect for the coming winter season.

This shoot by Lukasz Zietek also features the work of makeup artist Gonia Wielocha, who provided the model's smoky eye makeup and overall edgy look.

Creepy Editorials
The fashion industry could explore more creepy editorials for their campaigns and collections.
Demonic Models
The modeling industry could explore the use of demonic themes in their photoshoots and runway shows.
Dark Fashion
The fashion industry could explore using dark and sobering pieces in their collections.

Where This Applies

Fashion
The fashion industry could innovate by incorporating darker themes in their campaigns and collections.
Modeling
The modeling industry could innovate by exploring the use of more unusual and sinister themes in their photoshoots and runway shows.
Makeup
The makeup industry could innovate by incorporating more edgy looks, such as smoky eyes and gothic elements into their products and services.
SCORE
6.0 out of 10
GENDER
30% Men70% Women
MARKETTop markets: Europe
GENERATION
  • Gen Z
  • Gen Alpha
  • Gen X
  • Millennial (primary audience)
POPULARITY
Popularity 89%
Activity 82%
Freshness 8%

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