The growing popularity of shopping deals promoted through social media platforms paves way for a new Twitter client called the Tweetalicious App, offering consumers an easier way to shop through discounts from their favorite retailers and brands.
This new iPhone app aggregates all the deals shared on Twitter into one stream based on your shopping preference. So far, you can shop 'til you drop within categories such as apparel, home and designer. The Tweetalicious App makes it easier and more efficient for bargain hunters who are constantly looking for ways to save money. With a real-time stream full of shopping promotions, there's no reason to ever spend money on regular-priced items ever again.
As a shopaholic myself, I think the Tweetalicious App is definitely shopalicious. Android users can expect this tweeting-deal app out soon.
What's Driving This Trend
- Social Media Shopping
- Shopping deals promoted through social media platforms pave way for new shopping options, such as the Tweetalicious App which aggregates discounts from favorite retailers and brands on Twitter.
- Real-time Shopping
- With a real-time stream full of shopping promotions, apps like the Tweetalicious App are enabling consumers to never pay full price for an item and creating new shopping systems.
- Efficient Shopping
- The Tweetalicious App's ability to aggregate all tweeting deals related to desired shopping preferences makes shopping more efficient and ultimately saves consumers time and money.
Who This Affects Most
- Retail
- Retailers can develop partnerships with social media apps aggregating their deals, reaching a wider and more engaged audience.
- Mobile Apps
- The emergence of mobile apps that aggregate and curate shopping deals on social media platforms present new opportunities and a shift in the way consumers search for discounts.
- Marketing
- Marketing agencies that represent retailers have new opportunities to reach consumers through social media platforms and targeted mobile apps that aggregate shopping deals, creating new marketing strategies.
