Should you ever want to maintain the illusion that you're not on the phone, you can pick up the EARonic and beguile everyone you know!
A phone held up to your ear is a strong social cue that few miss. It speaks volumes, saying things like "I'm busy," "Don't talk to me," or "I'll deal with you later." If you've ever wanted to send a different, more lighthearted message to people around you, the EARonic should be of service. Fabricated by Daniela Gilsanz at the Rhode Island School of Design, these iPhone 4 cases will camouflage the side of your face and give others the impression that you're just scratching your ear. Regardless, the novelty of this piece is off the charts!
Unfortunately, the EARonics only come in a handful of shades -- let's hope you're a pierced, tanned white guy with sideburns!
What's Driving This Trend
- Camouflaging Phone Accessories
- The success of ear-shaped iPhone cases presents an opportunity for the development of other phone accessories that camouflage the user's presence.
- Novelty Phone Cases
- The popularity of the EARonic signifies that consumers are seeking fun, unique phone cases that match their personalities.
- Disguise Technology
- The concept of disguising technology to help people blend into their surroundings may become more prevalent in other industries.
Who This Affects Most
- Mobile Phone Industry
- The success of novelty phone cases indicates that phone manufacturers and third-party accessory developers can increase revenue by offering unique and fun designs.
- Fashion Industry
- The rise of phone accessories as fashion statements can present new opportunities for the fashion industry to create collections specifically for mobile technology.
- Security and Surveillance Industry
- The concept of disguise technology in everyday objects such as phone cases could become a disruptive innovation opportunity for the security and surveillance industry.
