Off-Kilter Goblets

Gumdesign's Calici Caratteriali Collection Brings Pizzazz to the Wine Glass

Gumdesign unveiled their mind-bending Calici Caratteriali Collection for the Macet Home Show in Milan earlier this month. These experimental wine glasses embrace the quirky imperfections of humanity and gain a good dose of personality as they bulge, shift and strain against the confines of their original quiet design. The glasses refuse to be a mere copy in an identical crowd.

By focusing on the minute differences that make people individuals, Gumdesign claims they have created, “seven wine glasses with human characteristics: the introvert, the extrovert, the passionate, the altruistic, the ambiguous, the conservative and the relaxed.” Through these different compositions, Gumdesign strives to provide wine connoisseurs with a fresh approach to the consumption of the heady beverage, offering the drinker a different experience when sipping their usual Merlot.

The Calici Caratteriali Collection begs one to step outside the confines of comfort and embrace what makes people individuals. So let your freak flag fly and enjoy a glass of the good stuff on the way.

Experimental Glassware Collections
There is an opportunity for glassware makers to create experimental designs that embrace imperfections and offer a different experience to consumers when drinking their favorite beverages.
Personalized Wine Glasses
Creating wine glasses with human characteristics offers a fresh approach to wine consumption and can provide consumers with a new and unique experience while enjoying their favorite wine.
Individuality-focused Design
Designers can embrace the notion of individuality by creating quirky and unconventional designs that stand out in a crowded market and offer consumers a new and personalized experience.

Sectors Adopting This

Glassware Manufacturing
Glassware manufacturers can innovate by embracing unconventional designs and materials to create unique and personalized drinking glasses.
Wine and Beverage Industry
Wine and beverage companies can differentiate themselves by partnering with designers to create unique and personalized wine glasses that offer consumers a different experience when drinking their favorite beverages.
Home Decor and Interior Design
Interior designers and home decor companies can integrate experimental glassware collections like Calici Caratteriali to create a unique and personalized environment that caters to customers' individuality.
SCORE
4.0 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America, Europe
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 52%
Activity 59%
Freshness 8%

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