This FFL Paris campaign for Orangina, a definitively natural juice, suggests that what these animals are drinking is not a common natural juice. Am I wrong?
How else can a bear fall for a dear, and a flamingo dance in a pole, while an octopus makes a lap dance... nature has gone wild in this video ad!
Indeed, it is fun, catchy, sexy and visually attractive. Todd Mueller and Kylie Matulick from Psyop.tv are masters of this kind of animation ads. They are also responsible for the world famous campaign "Happiness Factory" for Coca-Cola.
Naught, very naughty work. The one we like, the one that would never get on air in America.
Check out the video!
Key Themes Behind This Trend
- Animalistic Marketing
- Capitalizing on the popularity of animal-themed advertising, companies can utilize realistic animal depictions to exude their brand’s natural and organic attributes.
- Sexy Advertising
- Risqué advertising depictions like those in the Orangina ad can promote the brand and grab consumers’ attention, although this may not be appropriate for some brands.
- Animated Promotion
- Animated advertisements, crafted by reputable ad-makers like FFL Paris and Psyop.tv, can offer a very unique and appealing way to market just about any product.
Where This Applies
- Beverage Industry
- Companies like Orangina can adopt this approach to advertise their natural and organic products, which appeals to a market with increased demand for clean label products.
- Marketing and Advertising Industry
- Companies that work in marketing and advertising can offer similar services like FFL Paris and Psyop.tv to brands looking to differentiate themselves through innovative and interactive ad campaigns.
- Entertainment Industry
- Animated films and shows can draw inspiration from the clever visual storytelling techniques used in animated advertisement campaigns like those of Psyop.tv and FFL Paris.
