Demure Smoky-Eyed Editorials

This Katie Fogarty Vogue Australia September 2011 Spread Plays Coy

While many summer fashions embrace bare-all beach bodies and scandalously skimpy ensembles, with fall on the horizon fashions like those featured in this Katie Fogarty Vogue Australia seem much more favorable. Famed fashion photographer Kai Z. Feng does a stand-up job capturing model Katie Fogarty’s demure side for the September 2011 edition of Vogue Australia.

This Katie Fogarty Vogue Australia showcases the favored fall fashions of monocromatic dark-hued clothing ensembles as well as polka-dot patterned embraces. Fashions from the likes of Louis Vuitton, Dolce & Gabanna and Stella McCartney further help this exquisite editorial gain its elegant aura.

Implications - Along with the changing season, consumer’s appetites for visual displays also change greatly. While in the summer many consumers enjoy indulging in colorful displays and forgive baring fashion displays, come the cooler months companies should be considerate of the consumer desire for darker color displays and more conservative depictions.

Monochromatic Hues
Fashion and beauty companies can capitalize on the trend towards dark and subdued colors in fall by focusing on monochromatic palettes for their products.
Polka-dot Patterns
Companies in fashion and interior design can take advantage of the increased popularity of polka-dot patterns by incorporating them into their products, such as clothing and home decor.
Demure Aesthetics
Businesses involved in fashion, beauty, and advertising can leverage the trend towards more conservative aesthetics in the fall season by emphasizing modesty and subtlety in their products and marketing campaigns.

Who This Affects Most

Fashion
Fashion brands can respond to the trend towards dark and subdued hues in fall by incorporating monochromatic designs in their clothing and accessories.
Beauty
Beauty companies can capitalize on the trend towards demure aesthetics in the fall season by promoting natural and subtle makeup looks in their product lines and advertising.
Interior Design
Companies in interior design can leverage the popularity of polka-dot patterns by incorporating them in home decor products, such as rugs, curtains, and throw pillows, for a modern and stylish touch.
SCORE
4.9 out of 10
GENDER
10% Men90% Women
MARKETTop markets: North America, Europe, Asia
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 77%
Activity 63%
Freshness 8%

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