This extravagant photocopier by Yogi Proctor brings elegance and abundance into office supplies. The artist gold-painted a Canon 2011 copier, adding features like a neon light that moves as if to mimic the action of functionality; unfortunately, the copier isn't a functional one. Yogi Proctor explained that his influence for his latest collection, entitled Canon, came from his belief that "Making copies is a beautiful thing. Everyone makes copies in their own unique way."
I'm not sure what practical use a gold copier would have in an office environment or elsewhere, but if Canon ever marketed a luxurious office machine like this one, I would be tempted to purchase it. The reflectiveness of the gold makes it undeniably gaudy yet still sleek and desirable.
What's Driving This Trend
- Luxurious Office Equipment
- Opportunity to disrupt the office equipment market by offering high-end, luxurious versions of everyday office supplies.
- Artistic Office Décor
- Disruptive opportunity to create artistically designed office equipment that enhances the aesthetic appeal of workspaces.
- Functional Art
- Opportunity to combine functionality with artistry to create unique and visually appealing office machines.
Who This Affects Most
- Office Equipment
- Disruptive innovation potential for manufacturers to create premium office equipment designs that appeal to style-conscious professionals.
- Art and Design
- Opportunity for artists and designers to collaborate with office equipment manufacturers to create visually striking and functional products.
- Interior Design
- Disruptive potential for interior design professionals to incorporate artistically designed office equipment as part of their overall aesthetic vision for workspaces.
