Unlike Facebook's network system, Google+ lets users separate their friends into classifications of their invention, and if you're a new member in doubt, check out these Google Plus circles suggested by Happy Place.
It may be practical to begin with the standard "Family," "Friend" and "Coworker" categories, but beyond that, you've got the opportunity to be completely creative. How about circles full of ex-partners, people with accents or those who can't keep secrets? If these suggestions are still not descriptive enough for you, you may be drawn to "People much more pleasant when drunk" or "Weird friends of my dad who hug too long." This silly selection of Google Plus circles will have you taking full advantage of the social media platform in a pinch.
What's Driving This Trend
- Creative Friend Categorization
- There is an opportunity for a social media platform to curate and suggest creative categories for friend organization.
- Humorous Social Media Features
- Humorous categorization systems, like Google Plus' suggested circles, could be a way for social media platforms to differentiate themselves.
- Personalized Friend Groupings
- Consumers may be interested in a social media platform that suggests personalized friend categorization based on their interests or behavior.
Who This Affects Most
- Social Media
- Social media platforms could benefit from exploring the use of entertaining and customized categorization systems that encourage user engagement.
- Artificial Intelligence
- AI tools that effectively group and suggest personalized friend categorization systems could be a disruptive innovation within the social media industry.
- Entertainment
- There is an opportunity for entertainment companies to create media content and partner with social media platforms to promote creative categorization systems on such platforms.
