Model Jason Poisson is a contemporary dapper man in Medium Cool in Plaid magazine. The editorial was photographed by Joel Esposito, who depicts Poisson as a fashionable city-slicker out for a leisurely stroll around the city.
Stylist Dana Goldenberg outfitted Jason Poisson in designs from J. Lindeberg, Sand, Pure DKNY and Cold Method. Natalie Blouin provided the grooming, slicking back Poisson's medium-length hair neatly and choosing to give the model a clean-shaven aesthetic.
Medium Cool in Plaid magazine is a must-have guide to classic yet contemporary Spring 2011 menswear. Each outfit is wearable for a day or evening out on the town without straying into too-casual territory. Joel Esposito photographed the editorial in black and white, which gives it even more panache.
Key Themes Behind This Trend
- Fashionable Pedestrian Photography
- Opportunity to capture urban fashion trends through photography.
- Contemporary Dapper Fashion
- Opportunity to create menswear designs that are both classic and contemporary.
- Black and White Editorials
- Opportunity to showcase fashion editorials in black and white for added style.
Where This Applies
- Fashion Photography
- Disruptive innovation in capturing street-style fashion photography.
- Menswear Fashion
- Disruptive innovation in designing modern menswear that balances classic and contemporary styles.
- Fashion Publishing
- Disruptive innovation in presenting fashion editorials with unique visual aesthetics.
