Stylishly Submerged Shoots

Soon Tong's Deep Blue Series is Surreal and Edgy

I'm glad that I stumbled upon this featured Deep Blue photo series, which shows me that people are still interested in shooting in these whimsical and somewhat surreal underwater settings. More stylish than some, this series really focuses on colors from the deep blue of the water (hence the name) to the bright yellows, greens and reds of the outfits.

Shot by Singapore-based fashion photographer Soon Tong, the Deep Blue photo series is set to appear in the Amica Singapore magazine's June and July 2011 summer issue. Instead of the typical beach spreads that have been around lately, this series has a darker edge.

The Deep Blue photo series was styled by Alia Salehjee Dada.

Underwater Photography
Disruptive innovation opportunity: Develop advanced waterproof cameras and equipment for photographers to capture stunning underwater images.
Surreal Fashion Photography
Disruptive innovation opportunity: Create a platform that connects fashion designers and photographers specializing in surreal themes for unique and attention-grabbing fashion shoots.
Colorful Fashion Editorial
Disruptive innovation opportunity: Build an AI-powered fashion magazine that curates colorful editorial spreads, providing inspiration for fashion enthusiasts and showcasing emerging designers.

Sectors Adopting This

Camera and Photography Equipment
Disruptive innovation opportunity: Develop advanced waterproof cameras and equipment for photographers to capture stunning underwater images.
Fashion and Apparel
Disruptive innovation opportunity: Create a platform that connects fashion designers and photographers specializing in surreal themes for unique and attention-grabbing fashion shoots.
Publishing and Media
Disruptive innovation opportunity: Build an AI-powered fashion magazine that curates colorful editorial spreads, providing inspiration for fashion enthusiasts and showcasing emerging designers.
SCORE
4.7 out of 10
GENDER
10% Men90% Women
MARKETTop markets: North America, Europe
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 62%
Activity 71%
Freshness 8%

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